The organization of work of an online store is a difficult but very interesting activity that can inspire and bring satisfaction. The seller is especially pleased with smiles and reviews of satisfied customers, a well-coordinated team, and, of course, profit from sales. If you are ready to work hard and want to build an effective business, you will need:

  • To effectively organize the work of employees;
  • To delegate responsibilities;
  • To optimize the fulfillment of daily tasks, etc.

In this case, you will be more likely to succeed, unless you want to hire Shopify developer to arrange it for you. Now let’s study some points in detail.


Selection of Suppliers

If you do not sell goods of your own production and you have not yet signed contracts with suppliers, you have to find them and choose from a variety of potential partners. All suppliers are divided into two types:

  • manufacturers who sell their own goods in large quantities at low prices on a prepaid basis;
  • distributors who buy goods from manufacturers and sell to stores in small quantities at higher prices.

The scheme of cooperation with suppliers can be different. Suppliers can sell goods on a wholesale or dropshipping basis. You could find the suppliers in different ways:

  • on the Internet;
  • in press;
  • at exhibitions and conferences;
  • at competitors, etc.

You should never rely on one supplier, so delayed deliveries, poor-quality goods, or a partner’s bankruptcy do not undermine your own business.

Order Processing

The online store accepts orders by phone and email through the shopping cart on the site. You can process orders yourself, or delegate it to a remote employee, full-time manager, or a specialized call center. Whoever processes the orders of your online store, he must have sales scripts — ready-made dialogues aimed at intercepting the initiative, consulting on goods, and increasing the number of positions in the check. Any change in the status of the order must be recorded in the CRM. Thus, any manager will be able to track at what stage the order is and answer all the client’s questions.


Choosing the delivery options for your online store is not an easy task, but one thing is important here: even at the start, you should have several types of delivery available so that customers have a choice. People actively use parcel terminals to receive their goods. For instance, 80% of Britons prefer this delivery option. However, using a traditional delivery, you can reach the widest audience that lives not only in large cities but also in small towns.

As you can see, launching an online store has many peculiarities. However, every detail is important, so don’t neglect to study each topic in detail. Good luck!